Our panelists delve into market expanding products and strategies aimed at increasing the number of pet parents across the US. Expect discussion of digitalization methods, innovations in pet acquisition and
travel and increasing pet inclusion in human spheres.
Bruce Truman
Woody Mawhinney
Ed Sayres
Mike Greenberg
Mike Greenberg is a practicing veterinarian. He splits his professional time between clinical practice, software design, and research and writing in access to veterinary care. He is a co-founder of the Veterinary Care Accessibility Project, a non-profit focused on creating tools to help stakeholders make data-driven decisions to improve access to veterinary care. He completed his veterinary training at Cornell University’s College of Veterinary Medicine and went on to complete an internship and fellowship at Cornell’s Maddie's® Shelter Medicine Program. He has authored and co-authored several articles and books, including: Putting Access to Veterinary Care on The Map, Veterinary care deserts: what is the capacity and where is it?, and Every Nose Counts: Using Metrics in Animal Shelters.
Miles Thorson
Odie Pet Insurance
Website: https://getodie.com/
Odie Pet Insurance “Odie” was born out of three generations of pet lovers who just happened to be in the insurance business. After recognizing the growing costs of vet bills and expensive wellness plans, we saw the growing need for better pet insurance. Since inception, our belief has been that all pets deserve great medical care and that owners should not have to choose between their finances and a loved one’s well-being. Our program aims to make pet insurance more affordable with easy to understand policies and a convenient tech-based claims process.
